{"id":6503,"date":"2018-11-16T21:16:52","date_gmt":"2018-11-16T21:16:52","guid":{"rendered":"https:\/\/maiglobal.org\/?post_type=mec-events&p=6503"},"modified":"2018-11-19T17:31:45","modified_gmt":"2018-11-19T17:31:45","slug":"how-to-be-a-successful-self-published-author","status":"publish","type":"mec-events","link":"https:\/\/maiglobal.org\/zh\/events\/how-to-be-a-successful-self-published-author\/","title":{"rendered":"How to Be a Successful Self-Published Author"},"content":{"rendered":"
<\/div>\n

The success of today’s author depends on a direct link to marketing. All writers, at every level, need to implement and execute an efficient and cost effective plan of action to market their books. To this end, you will learn: the foundational ingredients to launch a successful book marketing plan, including social media techniques, how to navigate the multiple venues to sell books, how to creating an eye-catching book cover, how to find the right audience and capture their attention, how to get booked as a speaker at conferences, and how to distinguish between marketing, promotion and publicity.<\/p>\n

Kevin\u00a0Wayne Johnson<\/strong> is the founder and CEO of\u00a0The Johnson Leadership Group, LLC. \u00a0He is a best-selling author\"\"<\/a> of eight books and the contributing author to an additional five books on the topics of\u00a0Faith, Blended Families, Finance and Global Book Marketing, all since 2001. As a current radio, and former\u00a0television host, his books have earned some\u00a019 literary awards<\/u>.<\/p>\n

Johnson successfully completed a 34-year career\u00a0in government\u00a0and\u00a0private industry (retired<\/em>) in late 2017 as a middle-to-senior level leader in various and diverse positions of increased responsibility.\u00a0A native of Richmond, Virginia,\u00a0Johnson\u00a0earned a\u00a0Bachelor of Science\u00a0in Business Administration and Management\/Economics\/Finance\u00a0from Virginia Commonwealth University\u00a0and\u00a0completed course work towards an\u00a0M.B.A. at Marymount University (Arlington, VA) and the University of Colorado at Colorado Springs.<\/p>\n

[button style=”btn-success” url=”http:\/\/bit.ly\/2OQ4WVw” target=<\/strong>“_blank”]Register Now[\/button]<\/p>","protected":false},"excerpt":{"rendered":"

The success of today’s author depends on a direct link to marketing. All writers, at every level, need to implement and execute an efficient and cost effective plan of action to market their books. To this end, you will learn: the foundational ingredients to launch a successful book marketing plan, including social media techniques, how […]<\/p>","protected":false},"author":4,"featured_media":6506,"comment_status":"open","ping_status":"closed","template":"","meta":{"give_campaign_id":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"tags":[501,235,184],"mec_category":[411],"class_list":["post-6503","mec-events","type-mec-events","status-publish","has-post-thumbnail","hentry","tag-author-training","tag-christian-publishing","tag-self-publishing","mec_category-webinar"],"yoast_head":"\nHow to Be a Successful Self-Published Author - Media Associates International<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/maiglobal.org\/zh\/events\/how-to-be-a-successful-self-published-author\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Be a Successful Self-Published Author - Media Associates International\" \/>\n<meta property=\"og:description\" content=\"The success of today’s author depends on a direct link to marketing. 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